Facebook is testing new feature to post feed posts to Instagram, Marketing & Advertising News, AND BrandEquity

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Social media giant Facebook is testing a feature that would allow users of its platform to post their posts, including photos or videos, to their Instagram.

The company noted that the option is currently a global test that’s only available to a small group of people who already have their Facebook profiles linked to a personal, creator, or business account on Instagram, TechCrunch reports.

Facebook already allows users to post their Instagram stories and reels to Facebook.

When available, we would see the functionality in the Facebook composition area where we can create posts. The new toggle would appear next to those for editing the post audience and creating a new album.

When touched, the user is taken to a new screen where they can also choose to share the individual Facebook post to the connected Instagram account.

According to the report, users will be able to post single photos, single videos, or multiple photo albums of up to 10 photos to Instagram.

Currently, other formats, such as GIFs, polls, photo albums with more than 10 photos are not eligible for the cross-post at the moment.

Previously, Facebook merged Instagram direct messages (DMs) with the Messenger app. With this, Instagram users can send messages to contacts on Facebook Messenger without leaving the app and vice versa.

To send messages to Messenger contacts from Instagram, Instagram Android and iOS users will first need to update or download the latest version of apps from Google Play Store (version 164.0.0.46.123) and Apple App Store (version 165.0), respectively. .

Beaten by the six-hour global blackout earlier this month, Instagram is now testing a feature that will alert users when the platform experiences major technical issues.

The photo messaging platform will notify users in their feed when the service experiences an outage or technical issue, and when it is resolved.

The document, titled “Unique on Facebook: Formulation and Evidence of (Nano) Targeting Individual Users with non-PII Data” – describes a “data-driven model” achieved through 21 Facebook ad campaigns …


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